BTUs per
Dollar
The
average person does not think in the same terms as HVAC installers and
manufacturers. This can be problematic when promoting the great
benefits of GeoSource heat pumps. For example, it is common to refer
to cost per million BTUs, but how many homeowners have a clue how far a
million BTUs will go? For that matter, how many HVAC people
know?
Using
BTUs per dollar is easier for many people to understand. It is
conceptually simpler to understand, the numbers are smaller and they know
what one dollar is. If a GeoSource heat pump generates 180,000 BTUs
per dollar of electricity and propane generates 90,000 BTUs per dollar of
propane, then it is pretty clear that your annual fuel bill bill be half
for GeoSource heat pumps.
Implement the concept of BTUs per
dollar into your presentation of GeoSource heat pump systems. You
may find it makes life easier.
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